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Effective this April, Nienaber will work in collaboration with Managing Director of Banijay Media Germany, Ingrid Langheld to oversee House Of Brands, House Of Likes, and House Of Rights.

Lionsgate is expanding in unscripted TV programming by launching Lionsgate Alternative Television, a new division which will combine the company’s unscripted brands under producer Craig Piligian.

Stone will be responsible for Moonbug’s global marketing strategy, as well as the evolution and growth of its brands.

Banijay Brands, the commercial arm of Banijay, announced it has partnered with toy and consumer goods company Zuru to launch a new “MasterChef Mini Brands” collectables range.

ITV has unveiled the launch of BE Studio, a full service creative studio to produce Ad Funded Entertainment. BE Studio will help brands build emotional connections with ITV's audience through the co-creation of entirely new formats.