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Why do CTV users want a more robust shoppable TV experience? 17 JAN 2024

Data

Why do CTV users want a more robust shoppable TV experience?

LG Ad Solutions’ latest streaming survey found that 53% of CTV users wish all TV ads had a quick option to buy the product and 63% wish they could see store/brand inventory from their TV.
Screen Australia secures $6.9 Million Of Production Funding For 11 Projects 18 DEC 2023

Production

Screen Australia secures $6.9 Million Of Production Funding For 11 Projects

The fund will cover the development of five feature films, one television drama, one children’s program and four online projects, including a virtual reality (VR) experience.
DeAPlaneta Entertainment appoints  Estíbaliz González as Head of Kids & Family Franchise & Marketing 18 DEC 2023

Kids & Animation

DeAPlaneta Entertainment appoints Estíbaliz González as Head of Kids & Family Franchise & Marketing

Under her new role, the executive will contribute extensive experience in the marketing departments of top level companies, such as McDonald's, Staples and Bizak.
Gracenote launches advanced automotive data platform to power cross-media experiences in connected cars 5 DEC 2023

Production

Gracenote launches advanced automotive data platform to power cross-media experiences in connected cars

The platform will grant automakers easy access to the company’s entertainment datasets to power differentiated in-car media experiences.
Why do consumers seek a streamlined viewing experience? 4 DEC 2023

Data

Why do consumers seek a streamlined viewing experience?

In Hub Entertainment Research’s latest survey, three-quarters (77%) of entertainment consumers said budget is a main reason for not adding new streaming video subscriptions.