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The 4,000 episodes worth of premium content, available worldwide on the channel, is intended for kids aged 2-11 years old. It will be available on select TV, free of ads, as well as its own digital channels available on major cable and satellite systems.

The network held the top spot among cable news channels for total day and primetime viewers in the “advertiser-coveted” age demographic of 25 to 54. for the sixth day in a row. The last time CNN broke rating records was October 2001, post 9/11.

55% of all viewers who view programming on streaming services and linear television say streaming services showcase more diverse stories than broadcast and cable, and 62% say that representation of diversity within the mainstream media has been improving.

That number might seem pretty low compared to other streaming launches, but SensorTower data isn’t complete since it focuses only on mobile-app downloads and excludes other ways that people can get the US$15-a-month service, such as through a cable provider.

The company announced that De Vijver Media’s SBS Belgium has picked up the first five seasons of “Live PD: Police Patrol,” a half-hour spin-off of the most watched show on US cable Friday and Saturday nights, “Live PD”.