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The animated 4.5-minute show expands the appeal of the company's new toy line. Wind Sun Sky will contribute comics, interactive gaming, online programming, and film/TV content.

Use of online games began to proliferate in the ‘90s as a result of widespread internet adoption. Nowadays, the industry is considered to be one of the fastest growing ones on the planet.

Long form online video, social media video, and gaming video is growing even faster than SVOD, and is on track to close the gap with pay TV within a couple of decades, according to Rethink TV’s latest research.

The average US adult will watch more than 2 hours of digital video on their mobiles devices. Consumption will further increase by 5 minutes in 2021. 

News consumption has decreased by 11% since the virus was declared a pandemic in several regions worldwide as 27% of consumers have increased their gaming time, 17% watch more shows, and 16% watch more movies.