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Through Sphere Abacus, Bell Media is set to enhance the reach of Canadian content and creators with international audiences. The transaction is set to close in the coming weeks.

Key titles like comedy "Lakay Nou" has been licensed across France, and Canada, and four of the company’s formats have been optioned in Brazil, Mexico, Germany, Italy, and Czech Republic.

Ampere's recent analysis shows that personalized recommendations now drive 26% of global viewing decisions, beating word-of-mouth at 23%. Among 25–34-year-olds and parents of young children, that figure jumps to 30% and 31%, respectively.

This adaption is also the first time one of All3Media International’s scripted formats will be produced in Sub Saharan Africa. Originally produced in the UK by Two Brothers Pictures for ITV, 15 versions of "Liar" have been commissioned internationally.

Acquisitions of the series include a digital rights deal with BritBox for the US and English-speaking Canada, and Stan in Australia. BBC Studios has picked up "Protection" in a pan-territory deal covering Asia, India and the Indian subcontinent.