Search results for kantar
10 JAN 2024
Data
Live sports ignites streaming growth in the United States and Europe
A study from Kantar’s Entertainment on Demand has provided a picture of how viewers around the world choose to watch sports across both pay TV and video on-demand.
26 OCT 2023
Data
Streaming Wars: Netflix and Disney+ outperform, while Prime Video gears up for ads
Kantar's "Worldpanel’s latest Entertainment on Demand (EoD)" data on the global video streaming market, reveals potential obstacles to subscriber growth.
22 AUG 2023
Data
Is brand equity the ultimate antidote to churn?
Netflix and Prime Video enjoy similar penetration, but the latter bleeds subscribers rampantly. In its latest report, Kantar BrandNow analyzed how Prime Video can reduce its churn rates.
4 AUG 2023
Data
Both new sign-ups and cancellations rise in the Australian streaming market
According to Kantar Worldpanel’s latest report, 1.62 million new VOD subscriptions were taken out between April and June 2023 in Australia, an increase of 280.000 on the previous quarter.
28 JUL 2023
Data
Netflix shows resilience as British households embrace streaming choices
52% of British households with an SVOD subscription turn to Netflix first when they are looking to find a new series or film to watch, according to Kantar Worldpanel’s latest “Entertainment on Demand (EOD)” data.