"No way back"´s first season, featuring unknown participants on a survival journey set in Norway, peaked at a 17.3% market share in the key 25-59 demographic.
Studiocanal will handle the sales at the upcoming EFM and distribute it in global territories, including the UK & Ireland, France, Germany, Australia, New Zealand, Benelux, and Poland.
The series has shown great viewership both on television and on streaming platforms. Its latest season, which premiered in 2024, reached 2.6 million viewers (4+) on NOVA TV in a country with a population of 10.85 million.
Political documentary "#UNTRUTH: The Psychology of Trumpism" has been picked up by Against Gravity in Poland, and TV JOJ purchased several true crime and paranormal titles for the Czech Republic and Slovakia.
According to Futuresource Consulting, Spain, Italy, and Poland are at the forefront of Europe’s evolving video entertainment market, with four major trends set to shape 2025.