With ad sales growth across all major categories and full sell-outs for NFL and WWE Raw sponsorships, Netflix expands global measurement partnerships, programmatic integrations, and language targeting to eight languages in its ad-supported markets.
The Radial Entertainment company debuts its library in short format with curated content from 14 top creators, expanding its partnership with Amazon across Fire TV and Echo Show devices.
Digital i revealed how late-night U.S. talk show channels have been performing on YouTube. All the leading shows in the genre operate a channel, and some have even created segments with online appeal in mind.
These declines were primarily driven by continued pressure on linear subscribers and lower OTT subscriber additions. Including Canada, total North American subscribers were 19.1 million, reflecting a sequential decline of 520,000.
MicroCo, a 50/50 joint venture between the two companies, will be the first U.S.-based studio and AI native platform built specifically for high-quality microseries: serialized, short-form, and mobile-first.