China and India together will account for 81% of the region’s 649 million pay-TV subscribers by 2027. India will add 11 million pay-TV subscribers between 2021 and 2027.
According to data and analytics company GlobalData, Netflix needs to turn to emerging markets such as India if it wants to stop its falling new subscriber numbers and plummeting share price.
As a new milestone for Thema Asia Pacific and South East Asia, Mezzo Live HD, Museum TV and Luxe TV launched in India on Jio Reliance, while Museum TV and Insight TV started broadcasting on LG U+ platform in Korea.
Through the new service, the provider will continue to expand the reach of its South Asian content The new platform will offer international Sling subscribers 650 hours worth of premium shows and originals.