CCTV.com must maximize its advantage of being the primary online destination for premiering the nation’s most-viewed programmes, something that has not been happening to date, according to Ampere Analysis’ latest report.
Cristina Priarone from Roma Lazio Film Commission was renewed as President, likewise Paolo Manera from Film Commission Torino Piemonte as vice president and Maurizio Gemma from Film Commission Regione Campania was appointed new vice president.
Ana Langenberg, SVP Format Distribution & Production, and Albertina Marfil, Director Format Sales & Production at NBCUniversal, analyze the current trends on the market and explain the division’s strategy.
Streaming captured 38.1% of total TV usage in December, down just 0.1% from November. Despite the slight loss of total TV usage share, time spent streaming actually increased 0.2%, according to Nielsen.