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A new research by Barb revealed that the SVOD penetration in the UK has seen an increase of 0.7m households since Q4 2023.

It is based on Skúli Sigurdsson’s award-winning debut novel with actor, producer, screenwriter and ACT4 co-founder Ólafur Darri Ólafsson ("The Tourist", "Severance") at the helm as showrunner and executive producer. ACT4 optioned "Big Brother" last year, seeing it’s potential for the big screen.

The studio announced the addition of Erika Kennair (“The Flight Attendant”) and Pam Healey (“First Dates”), as heads of scripted and unscripted content, respectively. Additionally, Ari Tan will be responsible for strategy and operations, and Rob Haiat will oversee the commercial area.

The data comes from the Vaunet´s spring forecast. Radio and TV advertising to see moderate growth. Continued strong growth is anticipated in audio and video streaming.

Meredith Willis will oversee development and production of feature and television projects. The company has also sealed and international partnership with IP platform Truly*Adventurous.