Following a successful run that captivated the attention of 10 million viewers on Univision between October and November of 2020, the show will soon air in Mexico.
The two additions, Rob McGovern and Richard Bertodatti, will serve as Senior Vice President of Multimedia Sales and Senior Vice President of Multimedia and Audience Sales, respectively.
The new venture brings together market leadership across U.S. and Mexico, reaching 100 million Spanish speakers with the largest Spanish-language content library in the world.
The Mexican broadcaster Televisa and the US company Univision announced that they now have all the approvals required to complete a merger, after having been authorized in the United States.
The local telecommunications regulator authorized the plan for US-based Spanish-language broadcaster Univision to acquire the content business of Mexico’s Grupo Televisa in a deal to create a new company.