BB Media analyzed streaming services’ “coming soon” strategy, commonly used to generate buzz, direct user attention, and also drive both new subscriptions and re-engagement of older users.
In its latest report, Ampere Analysis analyzed how Canal+ is taking advantage of its position in France’s complex media chronology by launching two new channels dedicated to movies: Canal+ Box-Office and Canal+ Cinema(s).
In its latest report, Antenna analyzed what impact did Lionel Messi’s arrival to the Major League Soccer have on the MLS Season Pass just a few months after its exclusive launch with Apple.
Streaming hit “Suits” recent popularity highlights the enduring longevity of content – something that streaming is evolving to capitalize on, Nielsen analyzed in its latest report.