The UK-based distributor has established a new partnership with OTT platform Tubi, and will be licensing AVOD rights across the US, Canada, Mexico and Australia, beginning with 60 hours of documentary and factual content.
The former FilmRise executive will focus on the company’s growing AVOD and FAST business as well as have responsibilities for, and key clients across, Fremantle’s traditional lines of business.
The executive will be responsible for implementing the growth and performance optimization of the company's AVOD and FAST channels through a series of digital-based strategies.
The deal gives FilmRise exclusive English and Spanish-language distribution rights to titles like “The Baby-Sitters Club,” “Animorphs,” “Stellaluna,” and “I Spy” on AVOD and FAST platforms.