upfront - Latest news Search results for upfront

Netflix announced 150% increase in upfront ad sales commitments 21 AUG 2024

Streaming

Netflix announced 150% increase in upfront ad sales commitments

The company closed deals with companies from industries such as consumer packaged goods (CPG), technology, entertainment, automotive, quick service restaurants (QSR), and retail.
Upfronts 2024: TelevisaUnivision highlighted its cultural connection with audiences 15 MAY 2024

Trade Shows

Upfronts 2024: TelevisaUnivision highlighted its cultural connection with audiences

The company will unveil new content and capabilities. Additionally, Shakira announced that her song "Puntería" will be the official song of TelevisaUnivision's 2024 Copa America coverage.
ViX signs exclusive deal with Juanpa Zurita and ARCO Entertainment Media 15 MAY 2024

Deals

ViX signs exclusive deal with Juanpa Zurita and ARCO Entertainment Media

The two-year agreement grants ViX first-look rights to Zurita’s upcoming projects. The deal, announced at TelevisaUnivision's 2024-25 Upfront presentation, grants ViX exclusive access to ARCO Entertainment's Spanish-language series and theatrical motion picture projects.   
Content Americas 2024: Globo presented its new content-packed Upfront 25 JAN 2024

Trade Shows

Content Americas 2024: Globo presented its new content-packed Upfront

During Content Americas, Globo announced its main projects for the coming years. Famous actor Cauã Reymond opened the event and invited Angela Colla, Head of International Business and Coproductions.
Fuse Media closes Upfronts with double-digit growth in volume 20 SEP 2023

Deals

Fuse Media closes Upfronts with double-digit growth in volume

Fuse Media announced the successful close of its Upfronts with double-digit growth in volume and high single-digit growth in CPMs across its full spectrum of linear and digital offerings.