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With a projected increase of over 14 million monthly active users, ViX is set to outperform Netflix, Disney+, and Prime Video in year-over-year growth across the Americas, fueled by its bilingual content mix and dominant position in Spanish-speaking markets.

"Wounded Heart" led its time slot on Mega TV Chile with a 6.4 household rating, while "A Little Sunshine" premiered on Caracol TV Colombia with a 43.1% audience share, underscoring the growing demand for Turkish content across the region.

The new venture aims to develop original content for the Hispanic market. This partnership brings together the acclaimed writer and two global entertainment powerhouses.

The CEE-focused market welcomes over 750 delegates from 65+ countries, including more than 400 buyers and 100 exhibitors, while debuting Natpe Honors Europe and expanding its high-impact conference and screening lineup.

"P77" ("Penthouse 77") is a psychological horror film based on a story by Anj Atienza and Kristian Julao and will debut on cinemas on July 30.