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Big Media invests in Kids Crew TV, popular YouTube channel with 2.5M subscribers 16 SEP 2025

Kids & Animation

Big Media invests in Kids Crew TV, popular YouTube channel with 2.5M subscribers

The production and distribution company to lead production, marketing, and distribution for the fast-growing channel focused on quality Kids entertainment.
USA: YouTube surpasses 45 Billion viewing hours in H1 2025 as TV usage overtakes mobile 15 SEP 2025

Markets

USA: YouTube surpasses 45 Billion viewing hours in H1 2025 as TV usage overtakes mobile

TV screens now account for 36% of YouTube viewing in the U.S., edging ahead of web and mobile, while "Saturday Night Live" tops reach with 38.6M users and Shorts fuel growth among top channels.
Jimmy Carr becomes most subscribed UK comedian on YouTube 15 SEP 2025

Streaming

Jimmy Carr becomes most subscribed UK comedian on YouTube

With over 1.5 million subscribers and 400 million views in a year, Carr tops the UK comedy chart on the platform ahead of his arena tour "Jimmy Carr: Laughs Funny."
IBC 2025: YouTube leads video consumption across all devices 15 SEP 2025

Trends

IBC 2025: YouTube leads video consumption across all devices

Samsung has captured 37% of YouTube Smart TV viewership and LG has secured 23%. Together, these two Korean powerhouses control 60% of all YouTube consumption on television screens.
UpStream Media joins Middlechild to develop digital-first original content 9 SEP 2025

Deals

UpStream Media joins Middlechild to develop digital-first original content

The new slate will feature a mix of standalone specials and mini-series which will air across UpStream Media’s network of successful YouTube channels.