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Together, both parties will search for “ambitious, platform-defining ideas with transatlantic potential, which will resonate across their respective linear and streaming platforms”.

The company signed the exclusive non-binding sheet deal, securing a merge between the operations in the region with linear networks, digital assets, production operations and program libraries, and will hand SPNI 52.93% of the business.

The company will continue the progress of the digital streaming service combining a linear channel experience with on-demand content offerings from Turkey and other regions.

Talpa Concepts and Eureka Productions joined forces targeting the linear and OTT markets of Australia. The venture gives Eureka exclusive rights to sell and produce all Talpa formats.

The platform will now offer a large selection of music-related linear channels, among other genres, with the Atlanta Jazz Festival kicking off the launch on Labor day Weekend.