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The number of Portuguese subscribing to SVoD videos like Netflix or Amazon Prime Video has more than doubled during the pandemic, the regulator reported.

The platform continues to bet heavily on Spanish content, and during an event held in Madrid, it revealed some of its next original productions: its first two Spanish films and two new series.

The streamer has appointed seasoned Mexican film and TV producer Leonardo Zimbrón for the newly created position of Head of Film for Spanish-speaking Latin America, effective January.

Ahead of the upcoming holiday season, Ampere Analysis’ revealed that Amazon Prime Video’s streaming catalogue features more movie and TV titles containing words related to Christmas.

The global ad market is on course to reach a value of US$1 trillion in 2025, with more than half of this money paid to just three companies – Alphabet, Meta and Amazon –, according to WARC Data.