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Eastern Europe to add 9 million digital pay TV subs 22 MAR 2024

Data

Eastern Europe to add 9 million digital pay TV subs

According to Digital TV Research, pay TV subs will fall by 8 million from 2018 to 2029. However, 2018 included 17 million analog cable subscribers, which will drop to zero by 2027.
Mediawan Rights invests in new markets for Serbian series "Constantine\ 20 MAR 2024

Distribution

Mediawan Rights invests in new markets for Serbian series "Constantine's Crossing"

The show is produced by Telekom Serbia, which will also be the broadcaster, and Firefly Production. This series marks the first project from the Balkan region to join the Mediawan Rights lineup.
Beta picked up “Operation Sabre” ahead of its global premiere at Canneseries 13 MAR 2024

Distribution

Beta picked up “Operation Sabre” ahead of its global premiere at Canneseries

The eight-hour series has been selected for Canneseries' Long Form Competition. It is produced by Serbia's This and That Productions in co-production with Bulgaria's Agitprop for Radio Television of Serbia.
Content Warsaw: Sony Pictures Television to host Showcase for the CEE region 12 MAR 2024

Trade Shows

Content Warsaw: Sony Pictures Television to host Showcase for the CEE region

The showcase will feature a line-up of SPT speakers and presentations, to be announced. A raft of leading content suppliers have also confirmed their attendance at the market.
What is audience\ 6 MAR 2024

Data

What is audience's highest advertising recall spot?

TV screens in the living room drive the highest advertising recall, according to “The Context Effects” study, which Map The Territory and Tapestry Research carried out for Thinkbox, looking into the key factors influencing in-home video advertising performance.