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What drives US consumers to choose an ad-supported streaming plan? 28 JUN 2023

Data

What drives US consumers to choose an ad-supported streaming plan?

At the end of the first quarter of this year, ad-supported plans made up one-in-four of all premium SVOD subscriptions, according to Antenna’s latest “State of Subscriptions: Adds and Ads” report.
Malaysia SVOD household penetration to reach 41% in 2027 22 JUN 2023

Data

Malaysia SVOD household penetration to reach 41% in 2027

The household penetration of subscription video on demand services in Malaysia is expected to increase from 22% in 2022 to 41% in 2027, according to GlobalData.
Warner Bros. Discovery could license a package of HBO titles to Netflix 21 JUN 2023

Deals

Warner Bros. Discovery could license a package of HBO titles to Netflix

Warner Bros. Discovery is in negotiations to license a package of library HBO titles to Netflix, in a deal that would mark the first time in nearly a decade that HBO shows would exist on a rival SVOD service in the United States.
Australia SVOD service revenue to grow at 8.2% CAGR over 2022-2027 21 JUN 2023

Data

Australia SVOD service revenue to grow at 8.2% CAGR over 2022-2027

The SVOD service revenue in Australia is expected to increase at a compound annual growth rate of 8.2% from US$1.9 billion in 2022 to US$2.8 billion by 2027, according to GlobalData.
High interest and willingness to pay for Nordic content 20 JUN 2023

Data

High interest and willingness to pay for Nordic content

This interest is also obvious in households subscribing to a paid streaming service, SVOD. Half of the Nordic SVOD households say they are willing to pay extra for a bigger supply of local movies and series.