With ad sales growth across all major categories and full sell-outs for NFL and WWE Raw sponsorships, Netflix expands global measurement partnerships, programmatic integrations, and language targeting to eight languages in its ad-supported markets.
In 2022, the Duffers launched their production company, Upside Down Pictures, for film and television projects as part of a new overall deal with Netflix.
Subscription video-on-demand viewing in Europe rose 5% year-on-year in the first half of 2025, with locally produced original content emerging as the key driver of audience engagement and platform retention.
Netflix pioneered the binge-viewing model, but other major streamers are taking a more balanced approach between these full-season drops and more gradual release styles.
Industry leaders from Banijay UK, Rockabill Media, Telefónica, Netflix, and Universal join Spanish creative and cultural figures to judge top Fiction and Non-Fiction entries, with new “City of Cádiz” award strengthening local ties