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Has the time come for B2B CTV ads? 5 SEP 2024

Trends

Has the time come for B2B CTV ads?

A new report by Research Mountain revealed B2B ads are becoming more present on CTV, and what challenges do creatives face when creating appealing campaigns.
Australia\ 30 AUG 2024

Programmers

Australia's Nine Entertainment leads total television revenue share in 2024

The Australian company released its annual financial results, where it reported a profit of $134.9m.
SkyShowtime closed its first partnership in Poland with Play 22 AUG 2024

Streaming

SkyShowtime closed its first partnership in Poland with Play

Play customers will have the opportunity to subscribe to SkyShowtime’s Standard Plus plan (without ads). Additionally, Play will provide customers with access to two brand new linear channels - SkyShowtime 1 and SkyShowtime 2.
“This Morning” achieved 1 billion views across all platforms 16 AUG 2024

Social Media

“This Morning” achieved 1 billion views across all platforms

The ITV daytime programme reached the digital milestone across Instagram, Facebook, Snapchat, X, YouTube, Threads and Tik Tok.
Two Nippon TV\ 12 AUG 2024

Distribution

Two Nippon TV's hit scripted formats heads to Malaysia

"Love’s In Sight!" and "Homeroom" to be adapted by Astro and will be air this August. This marks the company’s two first ever international format deals in Malaysia.