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7 MAR 2025
Markets
Finland’s video market shifts to streaming as paid subscriptions surpass 3 million
Mediavision’s latest analysis shows that 60% of Finnish households now subscribe to at least one paid streaming service. Netflix leads with 800K subscribers, but competition from Disney+ and Prime Video intensifies.
6 MAR 2025
Trends
Streaming TV unites generations as CTV adoption surges globally
Based on the latest FreeWheel' study, 74% of 630M global streamers watch content via CTV, averaging 1 hour 47 minutes daily. 54% of Gen Z structure their evenings around TV, bridging generational viewing habits. 68% of Gen Z favor personalized ads, signaling new opportunities for advertisers.
6 MAR 2025
Streaming
USA: YouTube Introduced "Premium Lite" to Expand Subscription Offerings
Ad-free viewing for $7.99 per month, but without music and offline downloads YouTube aims to attract price-sensitive users with a streamlined subscription option.
19 FEB 2025
Distribution
UK: Banijay Entertainment picked up exclusive format rights to "Clone Heads"
Created by Objekt and originally premiering on UK Channel 4’s digital-first platform, the action-packed gameshow "Clone Heads" joins Banijay's slate of third-party formats presented at London TV Screenings.
17 FEB 2025
Kids & Animation
USA: "Bluey" dominates streaming preschool consumption
Bluey leads U.S. streaming on YouTube and Disney+, surpassing competitors with billions of views.