Search results for connected
5 DEC 2023
Production
Gracenote launches advanced automotive data platform to power cross-media experiences in connected cars
The platform will grant automakers easy access to the company’s entertainment datasets to power differentiated in-car media experiences.
1 NOV 2023
Data
USA: New strategies are getting the most out of CTV advertising
Time spent with connected TV (CTV) by US adults will be within one hour of linear next year, at 2 hours and 3 minutes (2:03) and 2:48 per day, respectively, according to our forecasts.
18 SEP 2023
Data
Streaming broadens the role of the TV manufacturers in the Nordics
According to Mediavision’s latest report, 70% of the Nordic households today have a paid streaming service, and as many as 75% of the Nordic households now have a TV set connected to the internet.
16 AUG 2023
Data
Connected TV ad spend set to hit US$26 billion in 2023 in the United States
Connected TV (CTV) ad spend is increasing as viewers and advertisers migrate away from linear broadcast television, and should reach US$25.9 billion globally by 2023, according to WARC Media Global’s latest report.
26 JUL 2023
Streaming
FIFA+ reaches landmark expansion across connected TV and FAST channel platforms
FIFA has announced a ground-breaking expansion of FIFA+ as it becomes available on five new connected TV apps and five new FAST channel platforms.