GMA’s strong digital engagement propelled its growth, with its official creator properties generating over five billion video views across social media platforms in January 2025.
The collaboration starts with the launch of Fast Talk Ask, an interactive campaign where redditors can directly engage with the guests of Kapuso talk show “Fast Talk with Boy Abunda.”
New insights reveal how connected TV transforms live sports viewing, reshapes fan engagement, and creates new opportunities for advertisers to captivate audiences.