Search results for tvs
18 AUG 2023
Data
Smart TV vs Smartphones: what do consumers prefer to watch content?
In the UCAN and EMEA regions, consumers prefer smart TVs, while the trend reverses in Asia and the Pacific, where smartphones are the most used devices for viewing online content, according to BB Media.
15 AUG 2023
Data
Why are smart TVs not just for television anymore?
In its most recent study, “Evolution of the TV Set 2023,” Hub found three-quarters of smart TV owners have made use of one of seven specific “non-TV” features.
26 JUL 2023
Data
Why have smart TVs become the home base for viewing?
Not only are more consumers using the built-in connectivity of smart TVs to watch video, but half of smart TV owners say they use their set for streaming music or other audio content, according to Hub Entertainment Research’s latest report.
11 APR 2023
Data
United States: Smart TVs pass the 200 million milestone
Homes in the United States now own an estimated 204 million smart TV sets, continuing smart TVs’ growth in presence and in use, the fifth annual wave of Hub Entertainment Research’s “Connected Home” study reveals.
7 APR 2023
Data
United States: Smart TVs account for half of all OTT TV viewing
Adult SVOD viewers in the United States spend half their streaming TV time watching apps on smart TVs, up from 31% in 2015, according to Aluma Insights’ latest report.