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The feature, launching with five simulcasts, will initially be available to a limited group of adult-profile users subscribed to the Ad-Free and Ultimate Ad-Free tiers in the U.S.

Both companies have extended their partnership, and now the streaming service users can binge-watch new GMA series for free beginning December 2.

The company said more than 50% of its new sign-ups are for ad-supported plans in countries that offer the option. Netflix launched the option in November 2022 as one of its responses to a slowdown in subscriber growth.

VIU is a leading pan-regional over-the-top (OTT) video streaming service available in 16 ​markets across Asia, the Middle East, and South Africa, with over 62 million monthly active ​users.

A new report by LG Ad Solutions provided insights into how Super Bowl audiences consume content, their engagement levels, and the advertising opportunities that come with this highly anticipated event.