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Western European OTT TV episode and movie revenues will reach $48 billion in 2029; up from $31 billion in 2023. The UK will contribute $10 billion in 2029, Germany $9 billion, Italy $5 billion and France $7 billion.

According to Digital TV Research, the region is expected to experience exponential growth in the upcoming years, with Brazil and Mexico leading in subscriptions.

The deal involves the full ownership of BritBox International, acquiring ITV's 50% share for a cash consideration of £255 million.

The 24th edition of Asia TV Forum & Market (ATF) gathered 4.511 trade professionals, including 911 buyers from 55 countries and regions.

The announcement coincides with the recent establishment of Blue Ant Media’s new Asia Pacific office in Sydney, Australia, led by Jon Penn, Managing Director, Asia-Pacific