This new label will focus on scalable reality formats as well as mainstream entertainment, which will be produced and distributed by BBC Studios both in the UK and globally.
As 36% of US and 35% of UK consumers cancel streaming subscriptions, 57% say they would pay more for AI-powered features—revealing a shift from quantity to quality and personalization in a saturated market.
Recent deals in Macedonia, Croatia, Slovenia, Serbia, and Bosnia and Herzegovina underscore Inter Medya’s growing influence in the European content market.