The new initiative, supported by European content house Beta Group, aims to support creatives through the process of developing new scripted series with the help of veteran directors, show runners, writers, and producers.
New consumer research from Leichtman Research Group found that 87% of TV households in the United States have at least one Internet-connected TV device.
The executive will be responsible for overseeing the creative efforts and growth strategies for the four-year-old production company. The media expert's appointment comes as co-president Will Nothacker returns to his production roots as executive VP of programming of Wheelhouse.
The four-part crime thriller will premiere on ITV’s brand new, free streaming service ITVX in 2023 before transferring to linear transmission months later. Filming has commenced on location in Scotland.