An analysis by Oliver Wyman revealed the number of subscription renewals is falling in all EU countries except Spain and the UK. However, there are still opportunities to grow and counter some of the negative trends.
Ampere Analysis reported an 11% increase in brand spending on sponsorship over the past three seasons, with the football sponsorship market now worth a total of $745 million across various leagues.
The project is supported by multiple funding partners, including the Jewish National Fund USA - Israel Entertainment Fund (IEF) and Jordana Reuben Yechiel.