Search results for olympics

The two game agreement will feature live content streams and clips from its coverage of the games. The Twitter Amplify program is intended to expand the reach of CBC/Radio-Canada’s coverage.

US TV ad sales were expected to spike by 2% this year to $72 billion from 2019's $70.59 billion as a result of the 2020 presidential elections and Summer Olympics. The sporting event's postponement and other sport season suspensions caused ad spending metrics to be reassessed, predicting a potential decline.

A Magna forecast predicts that Media suppliers’ total linear ad sales will decline by nearly 12% in 2020. Although Magna predicts the total ad spending in the US to drop by 2.8% at $217 billion, the Tokyo Summer Olympics is expected to help industry-wide ad spending to increase by 4%

The company creates high-quality content for some of the world’s top brands and sports governing bodies, including the International Olympics Committee, The America’s Cup, Formula 1, Coca-Cola, Hugo Boss, McLaren, Vodafone, and Land Rover.

A 1.0% bump in 2020 from the presidential election and Summer Olympics will not stave off a long-term decline for ad spending on the biggest traditional channel, according to eMarketer’s latest US ad forecast.