Adsmovil announced during the IAB NewFronts the launch of Nuestra.TV, an AVOD service created to entertain, inform, and empower Hispanic audiences across cultural diversity, generations, languages, and devices.
In the fourth quarter of 2021, the number of UK households with access to a subscription video-on-demand service rose above 19 million for the first time, according to data from BARB’s “Establishment Survey for Q4 2021”.
Subscription video-on-demand revenues for 20 countries in the MENA region will grow by $2.3 billion between 2021 and 2027 to reach $4 billion, Digital TV Research said in its latest report.
The merger could create a highly competitive subscription video-on-demand service in existing European markets, in particular the Nordics, where the companies have independently become significant market players, Ampere Analysis noted.