The meetings replaced the annual April company agency dinners and annual presentation at Carnegie Hall. Executives and talent members covered Viacom's offerings of live events and entertainment, from Viacom on the first day and CBS on the second.
The launch surpassed the USA in downloads during the first day,, with Germany topping the number of streamers, followed by the United Kingdom, Spain, and Italy. The app is ranked the 7th non-gaming app consumed worldwide in 2020.
With this deal, closed during the first day of NATPE Miami 2020, “Hercai” has been licensed to more than 20 countries so far. Recently the show landed on Israel, Croatia, Mexico, Kazakhstan, Albania, and Spain.