Viaplay Group announced a new strategy and plan, which includes – but is not limited to – focusing on its core Nordic, Netherlands and Viaplay Select operations. As part of this move, the company is letting go more than 25% of its workforce.
Viaplay Group announced a new Nordic operating model based around country management teams with full responsibility for the daily operation and strategic development of the businesses.
This interest is also obvious in households subscribing to a paid streaming service, SVOD. Half of the Nordic SVOD households say they are willing to pay extra for a bigger supply of local movies and series.