Featuring Award-Winning Global Medical and Economic Experts, the documentary series was sold to M-Net for Africa and ZDF Info for German-speaking Europe.
The film, produced by Sonia Friedman Productions, was produced as lock-downs took place in the region and filmed, without an audience. Safety measures were implemented to prevent the spread of the Covid-19 virus.
Production on the series was underway in Mexico when the Covid-19 pandemic forced a shut down back in March. Now, the company has been found obligated to cancel the show all together as a result of increased production costs.
After providing content for the big screen after it theaters began reopening in June, the distributor's market share quadrupled over the last three months, making it the leader of cinema distributors.
42% of US consumers are spending more time watching CTV content. The figure is expected to spike by 4.7% in 2023. Unruly concluded that CTV performs better overall than linear TV.