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ZDF SECURES WORLDWIDE DIST. RIGHTS TO “SHERLOCK: THE RUSSIAN CHRONICLES” 20 MAY 2021

Distribution

ZDF SECURES WORLDWIDE DIST. RIGHTS TO “SHERLOCK: THE RUSSIAN CHRONICLES”

The eight-part series, produced by START and SREDA originally made its debut in Russia on the subscription-based streaming service START in 2020 and premiered on linear TV on TNT earlier this year. 
ADVERTISING SPENDING ON DIGITAL VIDEO EXCEEDS LINEAR TV IN CANADA 19 MAY 2021

Data

ADVERTISING SPENDING ON DIGITAL VIDEO EXCEEDS LINEAR TV IN CANADA

Digital video growth accelerated the most out of any format last year, growing by 10.0% year over year. Video ads are mostly  viewed on mobile devices, mainly due to the heavy consumption of social media on mobile. Mobile video ads will account for 84.5% of digital video ad spending this year. In 2020, mobile video ad spending rose by 8.5% YoY and will grow by 17.0% in 2021. 
LINEAR TV CONSUMPTION KEEPS DECLINING IN THE UNITED STATES 12 MAY 2021

Data

LINEAR TV CONSUMPTION KEEPS DECLINING IN THE UNITED STATES

Quarter-over-quarter, there was a 10% decline in the daily average number of TV-viewing US households consuming linear at the end of the first quarter of this year, along with a 14% decline in total minutes viewed, according to Samba TV.
WHAT ARE THE FUTURE BUSINESS MODELS FOR DIGITAL VIDEO? 6 MAY 2021

Trade Shows

WHAT ARE THE FUTURE BUSINESS MODELS FOR DIGITAL VIDEO?

One of Parks Associate's scheduled "Future of Video" programs highlighted various projection elated to the digital market, which include a hybrid business model of immediate theatrical and streaming releases, consumer-based service components, and a continued transition from linear TV.
THE US' ADVERTISING MARKET REACHED A SPENDING PEAK IN THE RECENT MONTHS 30 APR 2021

Data

THE US' ADVERTISING MARKET REACHED A SPENDING PEAK IN THE RECENT MONTHS

A 14.5% rebound increase is expected this year, but the $8 billion acquired throughout the year is not expected to roll around in the foreseeable future. Linear TV continues to fluctuate, and political spending has decreased by 12.5% year-over-year.