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36% of US broadband households subscribe to or are trialing a video gaming service 19 AUG 2021

Gaming

36% of US broadband households subscribe to or are trialing a video gaming service

75% of heads of US broadband households report playing video games for at least one hour per week, and 36% subscribe to or are trialing at least one free or paid gaming service, according to Parks Associates.
THE MAJORITY OF US BROADBAND HOUSEHOLDS  CONSUME VIDEO ON MULTIPLE PLATFORMS 28 JUL 2021

Digital

THE MAJORITY OF US BROADBAND HOUSEHOLDS CONSUME VIDEO ON MULTIPLE PLATFORMS

Parks Associate's “Impact of Connected Devices on the Video Experience" While 72% of video consumers attribute their video consumption to multiple platforms, 40% admit to using all device platforms for video consumption usage.
US PAY-TV INDUSTRY LOST OVER 18 MILLION SUBSCRIBERS IN SIX YEARS 8 JUL 2021

Digital

US PAY-TV INDUSTRY LOST OVER 18 MILLION SUBSCRIBERS IN SIX YEARS

Between 2014 and 2020, the US pay-TV industry lost over 18 million subscribers, while the broadband market has accelerated, with 40% of US broadband households receiving a standalone service, new research from Parks Associates estimates.
OTT CONSUMER RETENTION: IF CONTENT IS KING, DATA IS ESSENTIAL 9 JUN 2021

Trade Shows

OTT CONSUMER RETENTION: IF CONTENT IS KING, DATA IS ESSENTIAL

Parks Associates resumed its Future of Video event, which highlights the Covid-19’s impact on the OTT market, its long-term impacts, and the strategies market players have implemented to endure the hardships and fulfill consumer demand for new video services. Less than half of US broadband households subscribe to four or more OTT services and 82% of US broadband households have an OTT subscription.
ABACUS MEDIA ACQUIRES GLOBAL RIGHTS FOR “THE MASKED DANCER UK” 21 MAY 2021

Distribution

ABACUS MEDIA ACQUIRES GLOBAL RIGHTS FOR “THE MASKED DANCER UK”

The new entertainment series is produced by Bandicoot Scotland and originated in South Korea. The format currently has over 30 various local versions. Bandicoot currently has a series of projects in development.