LG Ad Solutions’ latest study showed that Black American CTV users prefer streaming platforms, value relevant and diverse content, and are highly responsive to targeted, ad-supported media.
The series has already reached an average market share of 26.2% in the key demo for RTL4 (HHV 25-54, consolidated). It marks an increase of more than +25% vs the primetime channel average market share for the same target.
The new production company will focus on developing new shows and movies targeting diverse audiences, encompassing both animation and live-action genres.
The company secures first pre-sales for new adventure comedy with France Télévisions and Super RTL. it´s a 52 x 11’ 2D animation, which targets kids aged 6-9 years old and is set to be delivered by Q2 2026.