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The data comes from new research by Ampere Analysis, which reveals that TV or movie adaptations of video games drive average player growth of almost 140%—far higher than the uplift generated by game-based activations alone.

It has been acquired from UK distributor Serious Kids, coinciding with the 40th anniversary of Studio Ghibli. The series will air on RAI Gulp and RAI Play this autumn.

Developed by Talpa Studios and produced by renowned board game maker Identity Games, the game invites players to step into the strategy and suspense of the quiz format that has taken the world by storm.

Acquired from ITV Studios, the 4x60’ psychological drama originally commissioned by France 2 stars Mélanie Doutey and Lucie Fagedet, and explores maternal anxiety, deception, and hidden agendas.

From September 2025, Disney+ in Spain will feature over 300 Spanish-produced hours annually under the Atresplayer hub, nearly doubling its locally produced catalogue and aiming to reach young audiences in the under-34 demographic, according to Ampere and company statements.