Search results for Strategy
18 APR 2024
Interviews
Laura Masson: “We make sure that our portfolio has a broad reach across multiple genres”
The Sales Director at Abacus Media Rights explains how she manages the sales strategy to reach different clients and business models.
18 APR 2024
Interviews
Telewizja Polska revamps its universal production pipeline
The Polish public broadcaster is an active producer and a prolific distributor of original content that spreads Poland culture worldwide. Urszula Suszko, Chief Sales Executive Of International Sales, highlights the content strategy for its linear and digital platforms.
17 APR 2024
Interviews
Alejandro Veciana: "Our content strategy remains focused on the ad-supported model"
The Senior Manager of International Digital Distribution at Filmrise analyses the AVOD/SVOD landscape and the company's moves to widen its portfolio and reach the Spanish-speaking audience.
17 APR 2024
Interviews
Benoit Di Sabatino & Delphine Dumont: “We will focus on building our reputation as a company for global brands”
The CEO and the Chief Commercial Officer at Banijay Kids & Family explain the company's production and distribution strategy in an evolving landscape.
15 APR 2024
Interviews
Brianne Bonney: "The importance of delivering consistently high-quality content is the key"
The Head of TV Sales at Global Screen explains the company's sales strategy and global expansion goals while she features the new content slate launched at MIPTV.