In his role at YouTube, Lahiri drives the evolution of the creator economy, leveraging 12-plus years of experience at Alphabet across Google and YouTube
Netflix + MAMAA (Microsoft, Alphabet, Meta, Amazon, and Apple) generate 48% of growing internet traffic, but their percentage contribution has gone down amid data surges from new apps, according to a new report by Sandvine.
The global ad market is on course to reach a value of US$1 trillion in 2025, with more than half of this money paid to just three companies – Alphabet, Meta and Amazon –, according to WARC Data.
While some giants saw an increase in revenue, such as Facebook, whose profit increased by 18%, and Alphabet's by 13%, other platforms such as Amazon experienced a drop in income from USD 3.6 million to USD 2.5 million and Twitter's stock fell by 7.8% by Thursday's closing despite its strong earnings during its first quarter in 2020.