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The telenovela integrates 16 brands across 76 branded content activations, reaching over 125 million viewers in Brazil and driving a 12% rise in Globoplay’s telenovelas consumption.

Post–$8.4B merger with Skydance, Paramount plans to more than double annual movie output from eight to 15, while maintaining key cable networks and striking a balanced spending strategy between films and series.

Fox Corporation's new streaming service, which will integrate all of its popular television brands on a single platform, will be integrated with ESPN's upcoming direct-to-consumer service, making the two services available bundled together for $39.99 per month.

Both brands join to set young builders a creative challenge using the LEGO Play app, where kids can use the animation tool to share their own animated stories.

CTV viewership soared 46% year-over-year in H1 2025, while 68% of top advertisers increased TV ad impressions—yet 94% of those ads still reach just half of U.S. households.