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Produced by Buccaneer and distributed internationally by Cineflix Rights, the series will exclusively premiere on Acorn TV in North America, New Zealand, Australia, and the United Kingdom.

Hans Rosenfeldt will serve as screenwriter of the dark thriller following his work on "The Burning Girls" for Paramount+, also based on a C.J. Tudor novel.

The novel tells the story of three different groups of frightened teens who find themselves thrown into the terrifying reality of a frozen post-apocalyptic world.

Public broadcasters SBS in Australia and New Zealand’s TVNZ have on board as pre-buy partners with Cineflix Rights as international distributor.

Each 30-second slot for the Kansas City Chiefs versus Tampa Bay Buccaneers game was worth up to USD 5.5 million. Agreements with the network also require marketers to pay an additional USD 300,000 per spot to be included in the digital live stream.