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Mediterráneo Mediaset España Group has already closed pre-sales of the series in over 20 territories across Europe and the Americas.

Shoppable CTV is gaining traction as 38% of US ad buyers increase investment in the format, while 45% of CPG marketers see it as retail media’s next frontier. Although 43% of consumers want to shop via TV, only 10% have done so, revealing a gap in adoption. With Amazon, Instacart, and Albertsons expanding shoppable CTV, the market is poised for growth.

According to the study, 50% of Gen Zers speaks another language, and 47% identify as multicultural, and 72% use social media, 66% stream music (66%), and 52% watch TV content every day / almost every day.  

Jean-Philippe Randisi's company will help shape a robust brand and licensing strategy to maximize the potential of Animotion's diverse portfolio.

"Snow King: From Olympian To Narco" will tell the story of Olympic snowboarder turned-FBI most wanted fugitive and alleged drug lord.