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Lisa Holme joins from Warner Bros. Discovery and Hulu on September 8 to oversee Roku Media’s original programming, acquisitions, sports, brand and studio content, as well as emerging verticals and tech innovation.

The lineup includes ‘Through The Darkness’, ‘Missing: The Other Side’ season 1 and 2, ‘Blind’, ‘The King of Pigs’, ‘Evilive’ and the season 1 of ‘Taxi Driver’ spanning various genres and top-tier producers such as CJENM, SBS and Studio Genie.

This project is the centerpiece of a fully integrated business model spanning content, digital education, merchandise, and interactive apps, designed to position Kartoon Studios as a trailblazer at the intersection of kids’ entertainment and blockchain innovation.

Scheduled to premiere in September, “Vitória” will be broadcast simultaneously on SIC, OPTO, and Disney+, offering viewers an innovative, multiplatform experience.

The telenovela integrates 16 brands across 76 branded content activations, reaching over 125 million viewers in Brazil and driving a 12% rise in Globoplay’s telenovelas consumption.