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In her new role, Loume will be responsible for executing Banijay Rights’ licensing and merchandising strategy across Banijay Entertainment’s key brands.

During the event, the brand will organize a matchmaking breakfast between foreign producers interested in filming in Spain and local service production companies specializing in assisting international productions, as well as presenting a panel on Spanish tax incentives and participates in Conecta Think Tank.

The Founder and CEO of StoryZoo describes the launch of the "StoryZoo & Friends" FAST channel, a project featuring more than 20 successful curated brands, including Monster Entertainment, DeaPlaneta Entertainment, and Millimages.

Globo was part of the panel "Globalization Strategy: how can local companies groy beyond borders?". Angela Colla, Globo´s Head of International Business and Co-productionscompany spoke about the opportunities and challenges of the industry, as well as their strategies.

The series has already reached an average market share of 26.2% in the key demo for RTL4 (HHV 25-54, consolidated). It marks an increase of more than +25% vs the primetime channel average market share for the same target.