FAST is a global phenomenon that is challenging the dominance of SVOD, PVOD, and other video consumption models. The Latin American region is no exception to this upward trend, as data from the Amagi revealed.
Premium video-on-demand users tend to be younger and from higher-income households, with specific interests within the media sector, according to Morning Consult’s latest report.
With this new offering, consumers will now be able to watch their favourite new blockbuster releases in the comfort of their homes, along with their entire family, at an economic per film price point.
Universal’s titles may now be distributed through PVOD as early as 17 days following their debut in AMC’s cinemas, but consumers will still be offered a cinema experience.