Former CEO of Rai Pubblicità to bolster expansion and innovation strategy of Iginio Straffi-led group , bringing experience and vision for new global challenges.
The company has closed deals for several telenovelas, such as “Cacao,” “Forever,” “Value of Life,” “Heartless,” “Flowers Over the Inferno,” “Traffic Jam,” and “Allende, The 1000 Days.”
The broadcast media giant earned top honors for the Philippines taking home four awards, including a Gold medal for "Secret Slaves: The Jessica Soho Special Report on Human Trafficking."
A research by Pixalate revealed that Samsung Smart TV was the only CTV platform to see higher Invalid Traffic (IVT) rate on FAST apps vs. non-FAST apps; Ad spend SOV declined across Roku, Amazon Fire TV, Samsung Smart TV and Apple TV (-44%).