Facing declining TV ad revenues and mounting competition, RTL Deutschland will reduce its workforce by up to 20% while ramping up investment in streaming, aiming for profitability in the digital segment by 2026.
Schwebig, currently President and Managing Director Western Europe & Africa at Warner Bros. Discovery, will succeed Thomas Rabe as CEO of RTL Group in May 2026.
The format secured a 31.1% market share in the 25–54 demo, outpacing RTL 4’s average by over eight points, and drove over 1.2 million viewers across RTL 4, Videoland, and YouTube in its launch week.